Everything you learned about prompting still applies
If you took the Prompt Engineering course, this lesson is where it starts paying rent. Lovable is an AI wearing a build tool as a costume. Feed it a vague sentence and it will confidently invent a website for a business it has imagined on your behalf.
Heads up: this lesson links to Lovable through an affiliate link, so LearnAI earns a commission if you subscribe. It costs you nothing extra, and it is what keeps these courses free. We tell you where these tools fall short too, including who should not use them.
The single most common beginner mistake is treating the message box like a search bar. It is not a search bar. It is closer to a brief you would hand to a freelancer who is fast, literal, tireless, and has never met you.
The four things a first message should carry
Who it is for. A site for a wedding photographer and a site for an industrial valve supplier should not look remotely alike. Say which one you are.
What sections it needs. List them, top to bottom: the big banner at the top, work samples, about, testimonials, contact. If you do not name the sections you get whatever sections the AI considers typical, which is usually four generic ones and a newsletter signup you never asked for.
How it should feel. Tone words do real work here: warm and editorial, clinical and precise, playful and loud. Two or three adjectives are plenty, and they will visibly change the text sizes, the spacing and the colours.
Any hard constraints. One page or several. Dark or light. Must look right on a phone. Must use this exact brand colour. Constraints are the cheapest quality lever you have.
In plain English
- Hero section:
- The big banner at the very top of a page, usually a headline, a sentence and a button. If a designer says hero, this is what they mean.
- Call to action:
- The one thing you want a visitor to do next, usually a button. Book a call, view work, buy now.
- Mobile first:
- Design it for a phone screen before a laptop screen, since most visitors arrive on a phone.
- Responsive:
- The layout rearranges itself so the page looks right on phones as well as laptops.
Naming your audience is worth more than naming your colours. "For clients who are anxious about cost" changes the wording, the order of the sections and the buttons all at once.
Vague versus specific, side by side
โ Weak prompt
Prompt
Make me a website
Output
A generic landing page: a purple banner reading 'Welcome to Our Website', three feature cards with placeholder icons, a testimonial from 'Jane D.', and a newsletter signup you never asked for.
The AI had no audience, no sections and no tone, so it produced the statistical average of every landing page on the internet. Nothing here is wrong. Nothing here is yours either.
โ Good prompt
Prompt
Build a one page portfolio site for Ama, a Lagos based wedding photographer. Sections in order: a full width banner at the top with one large photo and her name, a six image gallery grid, a short about paragraph, three client quotes, and a contact form asking for name, email, event date and message. Tone: warm, editorial, unhurried. Light cream background, deep charcoal text, one serif display font for headings. Design it for phones first.
Output
A cream single page site with a full width photo and Ama's name in a large serif, a gallery of three across on a laptop and two on a phone, a short about block, three quiet testimonial cards and a four field contact form.
Audience, section list, order, tone, colours, fonts and a device constraint. The AI had almost no gaps to guess at, so the first build is something you can refine rather than something you have to restart.
The good version is longer, but notice that none of it is decoration. Every clause closes a decision the AI would otherwise make for you.
Change one thing, look, change the next
Here is the habit that separates people who enjoy Lovable from people who get frustrated by it.
After the first build, resist the urge to write another giant paragraph. Change one area at a time and look at the result. "Make the gallery two columns on a phone and add a little more gap between images" is a good message. "Redo the gallery, change the fonts, add a blog, and make the whole thing feel more premium" is four separate jobs colliding, and when the result is wrong you will not know which instruction caused it.
Small steps also make it easy to say "undo that" and mean something specific.
Build a [one page / multi page] site for [who it is for and what they do].
Sections in this order:
- [section and what it contains]
- [section and what it contains]
- [section and what it contains]
Tone: [two or three adjectives].
Look: [background colour, text colour, accent colour, font feel].
Constraints: [design for phones first, no placeholder stock photos, keep the writing under X words per section].
And for changes afterwards, keep them surgical:
Only change the banner at the top: make it fill the whole screen when the page loads, and move the headline to the lower left.
In the gallery, use three columns on a laptop and two on a phone, with equal gaps.
Rewrite the about section to be two sentences, written as I rather than she, and drop the marketing language.
Notice the phrase "only change the banner at the top." Naming the area you want touched is the most underrated line you can write, because it stops helpful edits elsewhere that you did not ask for.
Checkpoint
A strong first message names the audience, lists the sections, sets the tone and adds constraints, then you refine in small named steps.
Describe the outcome, not the method
You do not need to know a single layout technique by name. Say "these three cards should sit in a row on a laptop and stack on a phone" and let the tool pick how. Where you should be precise is intent: what the visitor sees, in what order, and what you want them to do next.
The best time to practise is on a real project, even a small one. Open a build, run the template above, and watch how much the first result improves.
Start a project and try the templateEvery message you send costs credits, so a scattergun approach is expensive as well as confusing. Plan the message, then send it. Lesson 3 puts real numbers on this.
๐ Quiz
Question 1 of 4Which four things should a strong first message carry?