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Your Application ยท Lesson 3

How to Improve Your LinkedIn Profile with AI

Make recruiters stop scrolling, using words they are actually searching for.

Your profile is a search result before it is a page

Most people think of a LinkedIn profile as a page someone reads. It is more useful to think of it as a search result someone finds.

Recruiters generally do not browse. They type a job title and a couple of skills into a search box, get a list, and skim it. At that stage they can see your name, your photo, and your headline. That is it. Everything else in your profile only matters if the headline earns the click.

So there are two jobs here. Be findable, then be worth reading.

In plain English

Headline:
The line of text under your name. It follows you everywhere on LinkedIn and is the main thing recruiters see in search results.
About section:
The short summary near the top of your profile, written in your own voice.
Recruiter search:
The search tool recruiters use to find candidates by job title, skill and location.

Be findable: the words recruiters type

Recruiters search using ordinary job titles, not creative ones. Nobody types customer happiness ninja into a search box. They type customer service manager.

If your official job title was something internal and odd, put the plain equivalent in your headline. You are not lying about your title, you are making yourself findable in the words the market uses.

Prompt you can copy

I want to be found by recruiters hiring for roles like the ones below. List the 12 to 15 words and phrases a recruiter would most likely type into a search box to find someone for these jobs. Split them into job titles, skills, and tools. Use plain industry-standard wording, not creative titles.

TARGET ROLES: [paste 2 or 3 job adverts you would happily accept]

Take that list and work the true items into three places: your headline, your About section, and your experience bullets. If a term is not true of you, leave it out. A profile stuffed with skills you do not have gets you calls about jobs you cannot do, which wastes the one thing you have least of right now, which is energy.

The headline: role, evidence, direction

A headline has room for roughly three ideas. The pattern that works is what you do, some proof, and what you are looking for.

Compare these two. Both describe the same person.

Weak: Experienced professional seeking new opportunities. Passionate about delivering results.

Better: Customer Service Team Leader. 6 years in retail, trained 20 new starters. Open to team leader and operations roles.

The second one is searchable, specific, and tells a recruiter within two seconds whether to click. The first tells them nothing and appears on several million profiles.

Prompt you can copy

Write me 6 LinkedIn headline options, each under 200 characters. Use this structure: what I do, one piece of concrete evidence, what I am open to.

Rules:

  • Use only the facts I give you below.
  • No words like passionate, dynamic, results-driven, guru or ninja.
  • Include the plain job title a recruiter would search for.
  • Make each of the 6 genuinely different, not the same sentence reworded.

ABOUT ME: [your current or most recent role, years of experience, one or two real numbers, what you are looking for]

If you are currently out of work, say what you do and what you are open to, not that you are unemployed. Customer Service Team Leader, open to new roles reads as a professional. Seeking any opportunity reads as an apology, and you owe nobody one.

The About section: sound like a person

This is where most profiles go badly wrong. People write about themselves in the third person, in the language of a company press release, and the result reads like a brochure for a person who does not exist.

Write it in first person. Short paragraphs. The way you would explain your job to someone at a party who asked what you do.

Three paragraphs is plenty: what you do and how long you have done it, one thing you are genuinely good at with a concrete example, and what you are looking for next.

Prompt you can copy

Rewrite my LinkedIn About section using only the facts below. Requirements:

  • First person. Short paragraphs. Three paragraphs maximum.
  • Sound like a real person explaining their job to a friend, not a press release.
  • No third person. No corporate phrases like proven track record, leverage, spearheaded or synergy.
  • Naturally include these search terms where they are true: [paste your keyword list]
  • End with one plain line about what I am looking for.

FACTS ABOUT ME: [paste]

Checkpoint

Your headline exists to win the click in a recruiter search, and your About section exists to sound like a real person once it does.

Experience bullets: what changed because you were there

Job descriptions list duties. Good profiles show effects. Responsible for stock ordering is a duty. Cut stock shortages by reordering weekly instead of monthly is an effect.

You do not need dramatic numbers. Small, true and specific beats large and vague every time. If you have no numbers at all, describe what changed in plain words. Nobody expects a warehouse supervisor to quote revenue figures.

Prompt you can copy

Below are the bullet points from one role on my LinkedIn profile. For each one, ask me one question that would help turn a duty into an outcome. Do not rewrite anything yet, and do not guess at numbers or results I have not given you. Just ask the questions, then wait for my answers.

[paste your bullets]

That prompt is worth knowing generally. Asking the AI to interview you, rather than to write for you, is how you get material that is both specific and actually true.

Update your profile before you start applying, not after. Recruiters look you up the same day they read your CV, and a profile that contradicts your CV raises a question you will have to answer.

๐Ÿ“ Quiz

Question 1 of 4

Why does the headline matter more than the rest of the profile?

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